September 29, 2011

NagaWorld(R) Casino in Cambodia Chooses Bally System Solutions

[MARKET WATCH]

LAS VEGAS, Sep 28, 2011 -- Bally Technologies, Inc. BYI -0.11% , a leader in slots, video machines, casino-management, mobile and interactive applications, and networked systems for the global gaming industry, today announced that the NagaWorld Casino in Phnom Penh, Cambodia selected Bally systems solutions for their recent casino expansion.

Bally is providing cutting-edge solutions for the casino resort located in the capital city of Cambodia. After an extensive evaluation process in which NagaWorld considered several systems providers, they selected Bally's CMP(TM) player-tracking system and promotions solutions; iVIEW(TM) player-user-interface displays; and TableView(TM) real-time automated table tracking and management solutions to manage NagaWorld's new casino expansion.

"During our thorough evaluation process, we considered a number of factors including costs, benefits, and commitment to innovation," said Mike Ngai, NagaWorld's Managing Director, Casino Operation and Property. "In the end, Bally met all those criteria but what really led us to choose Bally systems solutions was their reputation as a major systems supplier in our region and their commitment to strong, local support."

"We're honored to have been selected by NagaWorld as a technology and innovation partner," said Cath Burns, Bally Technologies' Vice President and Managing Director of Asia-Pacific. "They are a growing, sophisticated gaming operator and the fact that they chose Bally is the highest of compliments. We look forward to helping them enhance their player retention and rewards programs with our trailblazing bonusing solutions and powerful casino-management system."

The NagaWorld contract and implementation follows a string of new contracts in Asia-Pacific, where Bally has significantly grown its systems market share the past several years. Other recent systems awards include Galaxy Entertainment Group GEG, Sands China Ltd., and Sociedade de Jogos de Macau (SJM).

About NagaWorld
NAGAWORLD(R), Phnom Penh is the first and best-in-class integrated hotel, entertainment hub in fast-emerging Cambodia, owned by holding company -- NagaCorp, listed on the Hong Kong Stock Exchange. Grand build-up of 1.2 million square feet with more than 500 suites and deluxe rooms, an all-suite luxurious spa, designer shopping gallery, 11 food & beverage outlets, trendiest music clubs in town, and premium meeting spaces with state-of-the-art facilities including touch-screen applications, and the country's largest hotel convention space that accommodates more than 1,000 guests. An impressive auditorium houses 60 delegates in theatre setting. For more information, visit http://www.nagaworld.com .

About Bally Technologies, Inc.
With a history dating back to 1932, Las Vegas-based Bally Technologies designs, manufactures, operates and distributes advanced gaming devices, systems and technology solutions worldwide. Bally's product line includes reel-spinning slot machines, video slots, wide-area progressives, mobile applications, and Class II, lottery and central determination games and platforms. As the world's No. 1 gaming-systems company, Bally also offers an array of casino management, slot accounting, bonusing, cashless and table management solutions. For more information, please contact Laura Olson-Reyes, Director of Corporate Communications, at 702-584-7742, or visit http://www.ballytech.com .

This news release may contain "forward-looking" statements within the meaning of the Securities Act of 1933, as amended, and is subject to the safe harbor created thereby. Such information involves important risks and uncertainties that could significantly affect the results in the future and, accordingly, such results may differ from those expressed in any forward-looking statements. Future operating results may be adversely affected as a result of a number of risks that are detailed from time to time in the Company's filings with the Securities and Exchange Commission. The Company undertakes no obligation to update the information in this press release and represents that the information is only valid as of today's date.

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